DESIGN FOR AMBITIOUS CPG BRANDS

From your next pitch to your next shelf.

Pitch decks, packaging, and retail displays for food, beverage, and wellness brands.

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One creative partner. Every next move.

Selected brands I’ve worked with

FEATURED CASE STUDIES

The challenge. The thinking. The work.

A closer look at the creative work behind three consumer brands.

Spudsy

PACKAGING & RETAIL

A creative partnership across products and retail.

Packaging across product lines and flavors, supported by sales materials, presentations, retail visuals, and brand assets.

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Sprinkles

PACKAGING & DIGITAL

A playful chocolate line, built for retail.

Packaging for Sprinkles’ chocolate bars and mini pouches, supported by retail displays and sell sheets, brought the flavors together with a consistent shelf presence.

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Nuna Cereal

PRODUCT LINE PACKAGING

One product family. Four distinct flavors.

A coordinated packaging system for a four-flavor milk range, balancing brand recognition and flavor differentiation.

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CLIENT FEEDBACK

A few words from our clients.

“

Transformed our retail packaging challenge into a standout shelf presence. Pure strategic creativity

Laura Vance

Brand Director · Apex Consumer Brands

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Seamless collaboration from concept to store rollout. Kept our cross-functional teams completely aligned

Marcus Thorne

VP of Marketing · Renewal Foods

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Flawless execution on tight launch timelines. The final deliverables set a new quality benchmark for us

Elena Rostova

Head of Product · Crestline Personal Care

CAPABILITIES

Explore work by capability.

Selected work across packaging, sales, retail, and digital touchpoints.

Packaging & label design

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Dielines & production artwork

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Brand identity & guides

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Pitch decks & sales tools

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Retail displays & shippers

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Booths & event graphics

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Product renders & mockups

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E-commerce & website assets

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Social & email assets

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YOUR CREATIVE PARTNER

A creative partner who gets to know your brand.

I’m Héctor Bermúdez, founder of CPG Design Partners. I work directly with you on packaging, presentations, and retail materials—keeping the work connected to your goals from the first conversation to the final files.

Direct collaboration. Clear expectations.

Tell me what you’re working on.

Share your goals, deadline, and where the work will be used. I’ll review what you have and ask the questions needed to shape the project.

Agree on a clear plan.

Before we begin, you’ll know the deliverables, timeline, fee, and included revision rounds.

Review, refine, and launch.

You’ll review the work at agreed stages, share feedback, and receive final files prepared for their intended use.

LET’S TALK

Getting ready to launch, pitch a retailer, or improve your online store?

I help CPG brands bring the pieces together—from packaging and retail displays to sales materials and e-commerce design. Tell me what you’re working on and when you need it, and I’ll get back to you with a clear next step.

Prefer email? Write to me directly at :

hector@cpgdesignpartners.com